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NRA-ILA FAX ALERT

(800) 392-8683 Fax: (703) 267-3918 groots@nra.org
Vol. 7, No.38 11250 Waples Mill Road, Fairfax, VA 22030 9/22/2000


A Gun Owner's Guide
to Campaign Work

"...Obviously, we don't expect every NRA member to do everything. But there are enough tasks associated with a successful campaign that every NRA member must do something..."

46 Days Left Until November 7!

This year's elections will determine the future course of our Second Amendment rights for decades to come. In addition to registering to vote and casting your ballot on November 7, it is critical that you volunteer for the campaigns of pro-gun candidates in your area as soon as possible. Whether you can spare one day a month or a few days a week, any time commitment will help.

Below is a summary of the activities you can expect to undertake once you contact your EVC or the campaign directly. Please copy and circulate this Alert to your family, friends, and fellow firearm owners, and encourage them to take these actions as well.


CONTACT YOUR EVC

Your NRA-ILA Election Volunteer Coordinator (EVC) will be coordinating many of the activities you will be undertaking to assist candidates. Your EVC is an NRA member -- just like you -- who will be acting as the liaison between NRA members and gun owners in your district and various pro-freedom campaigns. Your EVC's name and contact information was printed on the cover of your October NRA magazine. Meantime, you can get your EVC's contact information on our website -- www.NRAILA.org\grassroots\evc -- or by calling the NRA-ILA Grassroots Division at (800) 392-VOTE (8683).


VOLUNTEER RECRUITMENT

Hunt Where the Ducks Are

While NRA boasts more than four million members, we need to expand our corps of pro-gun political volunteers. That's where you come in. You have the ability to increase our grassroots impact by reaching out to your family, friends, and fellow firearm owners -- informing them of the importance of the upcoming 2000 elections; and getting them actively involved in political campaigns in their areas. When recruiting pro-gun volunteers, you should concentrate your efforts on the "natural resources" of the pro-Second Amendment community -- gun shows, gun shops, shooting ranges, and gun & hunting clubs. These are the places where you are most likely to find supporters of the Second Amendment, and, thus, where you need to focus your efforts.

When visiting a gun shop, when shooting at the range, when attending a gun show or gun club meeting, or even when casually talking to your hunting or shooting buddies, use these opportunities to recruit volunteers. And don't forget to contact your friends and associates in your Rolodex or on your Christmas card list! Whatever you do, though, make sure you get commitments from those who have the most at stake on November 7. Get them to commit some time to a pro-gun campaign, and then follow up to make sure they follow through. Be sure you share these names and contact information with your EVC, and pass along any relevant notices you receive from your EVC or NRA-ILA to these new volunteers.


VOTER REGISTRATION

Don't Let Others Choose For You

Sadly, there are some among our ranks who aren't registered to vote. Maybe you know some of them. Definitely you've heard the excuses before -- "I don't want to get pulled for jury duty..."; "It's too hard..."; and "My one vote won't make any difference." Well, it's up to us -- more so, it's up to you -- to convince these gun owners that these excuses don't fly. Let's briefly look at each.

JURY DUTY. Gun owners know if the government wants to find us for some reason, they'll find us. If you're not registered to vote, you'll still probably get called for jury duty at some point. Voter registration lists are not the only tool used for jury duty. Your driver's license, state tax return, etc., may be used as well. So don't neglect the most important individual political action -- registering to vote.

IT'S TOO HARD. Most states allow mail-in voter registration applications. You may also register to vote at the DMV or various other state agencies. For an application for your state or more information on voting, call ILA Grassroots, or you may complete an on-line registration form at www.NRAILA.org.

MY VOTE WON'T COUNT. Numerous elections and instances in history have demonstrated the power of one vote. Problem is, it usually isn't just one person who thinks that way, so the "one vote" mentality actually translates into many votes. Consider a 1994 race for the U.S. House of Representatives turned in favor of an anti-gun incumbent by an original margin of four votes. Similarly, a 1998 U.S. Senate race was decided by some 400 votes out of 400,000 votes cast! More recently, you'll recall, it was just a single vote in the U.S. Senate (cast by Al Gore) that passed the Lautenberg gun show ban.


CAMPAIGN SIGNS

Raising Awareness

Campaign signs are an integral part of a candidate's strategy. These signs increase a candidate's name identification. With so many candidates vying for so many offices, hammering a candidate's name into the memory banks of voters helps ensure he is remembered on Election Day. Signs are also an integral component of the "good neighbor policy." While every voter may not be familiar with every candidate, a well-placed campaign sign on one's property conveys to neighbors that the candidate is a solid choice. If your buddy next door feels a candidate is good enough for you, that may be reason enough for him to cast his lot for that candidate. Finally, signs serve as a constant reminder that an election is approaching. Support for pro-freedom candidates means nothing if a potential pro-gun voter forgets to vote on Election Day.

Your role in assisting with campaign signs will mainly consist of helping to assemble the signs (stapling & affixing them to stakes), delivering them to voters who wish to display a sign, and ensuring our "natural resources" have quantities for display at their shop, show, range, or club. According to the Free Congress Foundation, campaign signs can account for up to four percentage points on Election Day!


LITERATURE DROPS

Spread The Word

As with campaign signs, distributing campaign literature helps increase the candidate's visibility and educates the electorate on his stances on issues. In addition to the usual places to hand out campaign literature -- e.g., shopping malls, sporting events, "back-to-school nights"-- make sure pro-gun candidates' literature is provided to our "natural resources."


GET OUT THE VOTE &
ELECTION DAY ACTIVITIES

Crunch Time

The last few weeks of a campaign should be totally dedicated to getting a candidate's supporters to the polls. This isn't the time for debate, it's time for mobilization. Every registered voter who supports the pro-gun candidate must be reminded to get to the polls. Tactics include phone banks, going door-to-door, and visiting gun shops, ranges, and clubs. Your GOTV efforts should focus on the three "Ds" -- dialing, door-to-door, and driving voters to the polls. In addition to these activities, you may be asked to "work the polls" -- helping to place campaign signs and handing out literature at the polling stations in your area.


ATTEND A FREE GRASSROOTS-ELECTION SEMINAR!

More than two dozen of these free seminars have been conducted to date, with nearly 20 more scheduled for the coming months. Seminars feature candidates, lawmakers, EVCs, and ILA staff and discuss what you can do in your own community to ensure pro-gun candidates are elected to office on November 7. Topics include: volunteer identification and recruitment, voter registration, signs and literature drops, Get Out The Vote, and Election Day activities. Remaining Seminars are scheduled in the following states through mid-October: Connecticut, Florida, Illinois, Minnesota, New Jersey, North Dakota, Oklahoma, Oregon, Washington, and Wisconsin. If you're an NRA member in one of these states and want more information on the seminars, or wish to register for a meeting, call ILA Grassroots at (800) 392-VOTE.


WILL YOU ANSWER THE CALL?

Obviously, we don't expect every NRA member to do everything. But there are enough tasks associated with a successful campaign that every NRA member must do something.

If preserving the Second Amendment isn't worth a few hours of your time in the coming months, what is?


For more information on campaign activities in your area, contact the NRA-ILA Grassroots Division at (800) 392-VOTE (8683) or visit our website at www.NRAILA.org.

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